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Communications Strategy
Shaping the story before it reaches the press. Earned media, narrative angles, and the conversations a brand should be in.
2023
Cloud 11 (A OnePlus Launch)
The earned PR strategy behind one of the largest ticketed tech launches in Indian history — and the OnePlus is Back narrative that landed it.
2024
OnePlus Open (The First Foldable)
Two phones, identical hardware, one category leader. The earned PR strategy behind the OnePlus Open's launch — and the "Open for Everything" story that gave it a voice of its own.